About Us
Welcome to In the Powder Room, a place for women to exchange their wants, likes, desires, trials and tribulations in an open and honest forum. And, more than that, you can have a laugh while you're at it.
In the Powder Room was created in response to the exasperated sighs of women across the globe who are bored of celebrity trivia, weight-loss tips, media bitch fights and being constantly bombarded with advice on how to be a better partner, mother, daughter and professional.
Once you're In the Powder Room we want you to take a deep breath, stop swearing under your breath, because here you can do so out loud, and enjoy the interactions with women who are very much like you. We want to hear about how you get through each day and we hope that the experiences shared by the other women in our little slice of the World Wide Women's Web might mean something to you by offering a point of view that provides a slightly different perspective on life.
So come on in. Take a load off.
In the Powder Room is the global spot that women rock.
The People Behind the Curtain
In the Powder Room is a labor of love brought to you by people who have more passion than sense and have embarked on this twisted, ahem, twisting journey to provide you with a cool place to spend some time.
Diane Hayman Co-founder and Chief Product Officer
In a past life, Diane was a high-powered City executive who spent her days shouting orders for multi-million pound deals. When she became a parent to three feral children, she traded life in the fast lane for life on the hamster wheel and subsequently spent her days shouting orders about tidying bedrooms and finding lost items of school uniform.
Her salvation came in the form of online writing, which allowed her to release her Inner Git without being arrested for civil disobedience on a daily basis. Her experiences led her to co-found the original Powder Room Graffiti site to amplify the voices of women in her peer group. The irony that her own voice needed no such amplification was not lost on anyone whose ear she happened to bend on the subject.
Her motto is "Why be an example to your kids when being a warning is so much more effective." Diane@inthepowderroom.com
Gigi Eligoloff Editor-in-Chief
Gigi's previous life as a TV Producer has given her a unique grounding in coping with the unexpected, including children, animals, and Big Brother Contestants. Having left the world of celebrity parties and early starts behind (well, nearly) upon becoming a parent, she went on to found the UK online parenting glossy MumsRock.com. The site shot to infamy in the first month with the highly controversial article 11 Things we hate about the 'Mum' Word. And once off the fence there was no stopping MumsRock. Gigi has written for a number of other publications in the UK including Red and Glamour Magazine. She was also invited to take part in the inaugural British Mummy Blogging Conference 'Cybermummy'. Gigi has made it her mission to bring society's notion of motherhood into the 21st Century while obsessing about Liz Lemon and getting over-excited about beauty products. Gigi@inthepowderroom.com
Paula Battle Deputy Editor
Paula, who you might know as @Peabee72 on Twitter, comes to ITPR from a career spent mainly in PR and comms with a bit of event management thrown in, and right now is more likely to be found bashing her head against a keyboard and asking why Facebook had to change again! She combines writing and editorial skills with the occasional foray into geekdom where she despairs about her inability to get beyond the basic programming she acquired from her Commodore Vic20. Anyone hoping to get on Paula's good side could do worse than supply chocolate, gin and a lifetime pass to a decent spa. Paula@inthepowderroom.com
Johno Morisano Co-founder and Chief Executive Officer
Johno, what the hell is he doing here? This is a space for women. Well, being the son, husband, and friend of women, different ones of course, he has decided that they (women that is) are an important part of society-at-large and are often underserved by media in general. In the Powder Room is his attempt at helping to rectify that situation. With an over 20-year background in the world of media and Internet startups, he is just the right man for the job too. When he is not working on making In the Powder Room monstrously successful, he spends time with his wife, walks his dog around New York City, serves on the board of United Nations Women (New York Metro Chapter) and rides his bicycle dangerously close to taxi cabs that seem desperate to teach him a lesson. Johno@inthepowderroom.com

